01 / OUTREACH
Strengthen your engagement over email and social by gaining new insights into your supporters. Profile and segment audiences to incorporate conditional content into your efforts and personalize the relationship with supporters. Use marketing automations to welcome new friends and reactivate the old.
02 / ADVOCACY
Benefit from our experience mobilizing citizens to influence policy makers at every level. Leverage email, social, ads, and SMS to make your supporters' voices heard. Coordinate online efforts with lobbying and communications tactics to increase impact.
03 / FUNDRAISING
Emphasize the breadth of your work and your victories. Give donors a sense of ownership in your organization. Use data to present custom ask strings and content based on their areas of interest. Test messaging to maximize the number of gifts, recurring donations, and amounts.